Close the
duty-of-care gap.

You cover their health. Who covers their worst hour?

You already provide health cover — it comes with employing here. An arrest has no policy, no process, no visibility. Most matters are small — a cheque, a complaint, a dispute — that escalate because nobody answers the phone. This sits beside health cover and travel insurance as standard duty of care, not a prediction about your people.

Three seconds. Then they are not alone.

Hold the emergency button for three seconds. Then, all at once: a vetted law firm has the case brief. The consulate is informed. The family sees a private live link. The phone streams live location.

Every step runs on ELA servers — a dead or taken phone cannot stop it.

The people they left behind watch help arrive.

One private link, only to the people they chose. Live location. Each milestone as it happens. The name of the lawyer acting for them.

No unanswered calls. No imagining the worst. For a family two time zones away, that is the difference between panic and knowing.

You fund individual memberships — each employee enrolls, consents, and owns their own account. Case details never reach the employer — the button is theirs, so they trust it.

On TestFlight today: iPhone app + native Apple Watch app. Ops console live on ELA infrastructure. Production infrastructure live in documented safe mode. Launching with one vetted law firm; agreements with a leading UAE insurer and a global reinsurer in progress. No members yet — that is what the pilot is for.

Insurance eligibility is assessed per person; anyone outside the policy keeps the full Essential response — and eligibility outcomes are never visible to the employer, by law and by design. Proposed billing: one flat cohort invoice, reconciled insurer-side, so no individual outcome is inferable.